Song Hye Kyo is surrounded by countless halos, making her not only a goddess on screen but also an inspiration in the beauty world. In 2025, this talented and graceful Korean actress became the brand ambassador for the iconic French beauty brand Guerlain’s makeup and skincare lines in the Asia-Pacific region, embodying her unique charm and inimitable aura.
Beyond Light and Shadow, the Brand of the Goddess
Guerlain’s “Orchidée Impériale” collection is renowned for its orchid essence, symbolizing vitality and pure beauty. Song Hye Kyo, with her goddess-like grace, embodies this collection, showcasing unprecedented depth and texture. As a brand ambassador, Song Hye Kyo is not only a face but also a purveyor of beauty philosophy. Every detail of her expression speaks to the resonance between skin and soul.

This collaboration not only brings new vitality to Guerlain’s cutting-edge skincare technology but also reflects Song Hye Kyo’s unique pursuit of quality living. The graceful grace of her every move blends with the natural energy contained in products like the Royal Jelly Balancing Oil Essence, delivering the ultimate skin rejuvenation experience.
The Secret of Honey: Repair and Renewal
Guerlain’s Royal Jelly line has always been the brand’s flagship, combining rare honey and royal jelly ingredients to create a classic deeply restorative skincare formula. The latest formula, featuring black bee honey from Connemara, Ireland, and Trøgstad, Norway, is enriched with over 100 phytochemicals. Combined with French royal jelly and gold microparticles, it boasts a lightweight, fast-absorbing texture.

Song Hye Kyo adores this precious essence, calling it her secret weapon for achieving “porcelain-doll skin.”
Its ability to repair the skin’s base, imparting elasticity and radiance, leaving it feeling reborn, smooth and radiant.
From Screen Charm to Real-Life Power
Beyond her multifaceted onscreen personas, Song Hye Kyo’s appointment as a Guerlain brand ambassador further embodies her spirit of constantly pushing her boundaries. She admits that the excitement of challenging herself in various roles is what drives her to stay at her best.
- While filming the horror thriller “Black Nun,” she not only showcased her acting versatility but also revealed her resilience and courage as a woman.
- Effortlessly balancing her acting career and aesthetic pursuits, her mature radiance perfectly complements the luxurious quality of Guerlain.
Interactive Experience and Brand Heritage

As a brand ambassador, Song Hye Kyo participated in the Guerlain new product launch and experience event. Appearing with a simple short hairstyle and a white outfit, she exuded a unique ethereal aura and elegance. This was not only a brand communication event, but also an exchange of aesthetics and culture.
- Song Hye Kyo and Guerlain jointly embody the “irreplaceable interweaving of light and shadow,” touching the heart of the power of beauty.
- Her story inspires countless women to pursue their true selves and embrace the diverse and rich colors of life.
With her passion for life and her unwavering commitment to self, Song Hye Kyo, with her unique femininity and strength, has become a legend of beauty for the Guerlain brand. She told us that as time goes by, true brilliance comes from inner belief and external meticulous care.
